Online Banking About As Popular As Social Media – Pew Research
Pew Internet recently released its "Digital differences" report describing American adoption of the Internet and the rise of mobile connectivity. While Internet adoption has plateaued (79% of Americans use the Internet), the rise of mobile [...]
Company’s Most Common Tablet Mistakes
Shara Tibken from The Wall Street Journal penned a nice article about the common mistakes made by companies deploying tablets to employees. Here's the list of common mistakes: 1. Failing to have a plan before [...]
IDC – Smartphone units outpace PCs in 2011
On 28 March 2012, IDC released a research report stating nearly 1 Billion Smart Connected Devices shipped worldwide in 2011 with shipments expected to double by 2016. IDC defines Smart Connected Devices as PCs, Smartphones [...]
A Store in Your Pocket: Retailer Mobile Websites Beat Apps Among US Smartphone Owners | Nielsen
Nielsen released some mobile insights yesterday by observing 5,000 smartphone volunteers during the 2011 holiday season. Here's a summary: Five sites represented nearly 60 percent of the smartphone shopping activity (Amazon, Best Buy, eBay, Target [...]
Keynote Report Shows Gaps in Retail Banking
Keynote released is latest scorecard for ranking 15 large retail banks in the U.S. (Bank of America, BB&T, Capital One, Chase, Citibank, Citizens, Fifth Third, ING Direct, KeyBank, PNC Bank, Regions, SunTrust, TD Bank, U.S. [...]
Mobile Payments – Expect Chaos Before Clarity
Beware! The mobile industry is still in the adolescent stage. That puts Mobile Payments in the infant category. While many expect mobile payments to mature rapidly, one thing you can bet on is complete chaos [...]
Thinking Beyond the Glass; Alternative Mobile Interfaces
We spend a lot of time with our clients working through mobile user experience, and helping them with the realization that mobile is not an extension of a Web site. In fact, it is the [...]
comScore “2012 Mobile Future in Focus” Report
Key highlights from comScore's Mobile Future in Focus report: Nearly 42% of all U.S. mobile subscribers now use smartphones Android has almost 50% of the U.S. smartphone market, Apple iOS has 30% Mobile Apps surge [...]
Do you trust your brand to Facebook?
According to the "Guide to Business Success on Facebook", companies should use a personalized Facebook URL for all marketing materials, i.e. facebook.com/name. Really? I can understand why Facebook would prefer this approach as it drives [...]
Google’s iPhone Tracking and Privacy Issues
The Wall Street Journal, 17 February 2012 article, reveals how Google bypassed the privacy settings of Apple's iPhone and computer browser to track user activity. By default, the Apple Safari browser disables the use of [...]
Mobile Customer Service Best Practices
Useful article in Mobile Commerce Daily on mobile marketing and customer service best practices with examples from Target, Best Buy, Sephora and Macy's. Who is getting mobile customer service right? - Marketing - Mobile Commerce [...]
IBM Advances Mobile Capabilities with Acquisition of Worklight
Many of us were wondering when IBM would step it up for the mobile race. As you may recall, SAP snatched Sybase (which included a significant mobile capability) in May of 2010 for $5.8 billion. [...]
More Than Half Of Adults Used Cell Phones In Stores For Purchasing Decisions During The Holidays
A new study by Pew Research Center’s Internet & American Life Project reveals more than half of adult cell phone owners used their cell phones while they were in a store to seek help with purchasing [...]
Apple Overtakes Samsung As World’s Largest Smartphone Vendor In Q4 | TechCrunch
Global smartphone shipments nearly hit half a billion in 2011 with Samsung and Apple both around 20% each. Apple wins the quarter, Samsung wins the year... Apple Overtakes Samsung As World’s Largest Smartphone Vendor In [...]
Six Tips for Launching A Successful Mobile Initiative
In conjunction with New Horizons Computing Learning Centers, Pervasive held an encore Webinar on "Lessons Learned: How to Avoid Mistakes in a Nascent Mobile Market." These six lessons learned are based on our experience from [...]
