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Pervasive’s Brian Stein joins panel on mobile strategy at OHTec’s 2016 CIO Symposium on Sept. 8th

Pervasive's Brian Stein will join John Fleisher, the CIO of CBiz, for a panel presentation on Mobile Strategy at this year's CIO Symposium. Since 2000, the OHTec CIO Symposium has offered an exceptional forum for CIOs [...]

By | August 30th, 2016|Categories: Blogs|

Mobile Monday Cleveland: Tech Week Event – April 18th, 2016

Pervasive is pleased to be the supporting sponsor behind Mobile Monday Cleveland, and are pleased to be presenting a special event as part of OH Tec's Tech Week, a series of events designed to connects, [...]

By | April 4th, 2016|Categories: Blogs|

People First Design Overtakes the Mobile First Paradigm

The rise of mobile devices led many to advocate for a mobile first design paradigm, or now even for mobile only era of design and development, but desktops and laptops are still around and are [...]

By | March 28th, 2016|Categories: Blogs|Tags: |

Mobile Loyalty: The Plastic Punch Card of the Future

It’s no secret that consumers love paper coupons and plastic punch cards. Marketers may love them even more as they are a proven way to get customers buying on a repeated basis. But more and [...]

By | March 28th, 2016|Categories: Blogs|Tags: |

Digital Innovation Comes to Our Cars… Finally!

While "tech innovation" in cars has previously been limited to USB outlets, Bluetooth and iPhone integration and maybe a touchscreen with limited "apps", there has remained plenty of room for more innovation. Now with Tesla, Google, [...]

By | March 21st, 2016|Categories: Blogs|Tags: , |

Increased Mobile Banking Leads to New Apps and Revamped Sites

As mobile banking continues to grow, so must the technologies that serve it. The retail legacy banking infrastructure may have been conceived in the 1970s, but today’s consumers are demanding more ways to bank, including [...]

By | March 21st, 2016|Categories: Blogs|Tags: |

Join us at the Mobile Growth Meet-Up on March 22nd

Growth.co and Branch will be hosting a Mobile Growth Meet-Up in Cleveland on March 22nd at 6:30pm. Pervasive's Brian Stein will be joining a panel discussion about all things related to app growth: organic and paid [...]

By | March 13th, 2016|Categories: Blogs|

Using Location Based Information to Address Challenges with Mobile Ads

The meteoric rise of mobile initially caught the advertising world by surprise and they are still trying to catch up. Growing at a faster rate than radio, television and computers, mobile has disrupted the traditional [...]

By | March 13th, 2016|Categories: Blogs|Tags: , |

Retail is Finally Embracing Digital

After a dismal holiday shopping season, major retailers are looking to digital to revive lagging sales. Retailers are now recognizing what a large paradigm shift technology has had on shopping with many large brands now [...]

By | March 13th, 2016|Categories: Blogs|Tags: |

Experience is Key to Attracting the Elusive Millennial Customer

With an estimated purchasing power of upwards of $200 billion, Millennials are the latest target of retail marketers today.  However, this generation is less likely to buy actual stuff and would rather spend their money on experiences. [...]

By | February 28th, 2016|Categories: Blogs|Tags: , |

Beacons and Browsers: The Future of Mobile Marketing?

Mobile coupon campaigns have been an effective marketing tool as more and more consumers are redeeming mobile coupons. The targeted delivery of mobile coupons, driven by proximity to beacons, can improve the relevancy of the coupon [...]

By | February 28th, 2016|Categories: Blogs|Tags: , |

How to Attract and Grow User Engagement for Your Mobile Apps

Developing a solution that goes unused is no solution at all. To be successful in any mobile initiative you need to drive user adoption and engagement and that requires planning on how to court those users. As [...]

By | February 22nd, 2016|Categories: Blogs|Tags: |

Wearables Expand Their Usefulness Beyond Watches and Glasses

Wearables are evolving. What started as the latest fad in the tech market is now evolving into a serious product category and has the potential to revolutionize the way we engage with technology.  Wearables are transitioning [...]

By | February 21st, 2016|Categories: Blogs|Tags: |

Amazon Echo Gives You Access to Music, Pizza and More

With a simple voice command, Amazon Echo has revolutionized how we listen to music, get driving directions and order food. Launched last summer, Amazon Echo is a voice command device housed in a wireless speaker. [...]

By | February 15th, 2016|Categories: Blogs|Tags: , |

Why Are Tablet Sales on the Decline?

While the touchscreen gave birth to the smartphone, the smartphone spawned the tablet. And now, in a reversal of fate, the smartphone may now be killing the tablet. Tablet sales were down just over 10% [...]

By | February 15th, 2016|Categories: Blogs|Tags: , |