The Dawning of the Age of Mobility
CIO magazine editor, Gary Beach, predicts the arrival of the "Age of Mobility" and explains that "every 15 years, a big technology shift changes IT forever", predicting that "mobility will define the next era". [...]
Pervasive Path is now hiring…
As business opportunities continue to develop, Pervasive Path is hiring to meet the anticipated demand. Please check out our Careers page for additional details.
Blue Cross Blue Shield helps consumers make informed health decisions via mobile app
June 2011 article in Mobile Marketer. Blue Cross Blue Shield of Florida launching mobile app. Blue Cross Blue Shield of Florida recently launched an iPhone and Android mobile application to provide members and non-members an [...]
Consumers are expecting more from mobile web sites. As satisfaction falls, are you prepared to react?
The latest study from eDigitalReserach indicates that for the first time, consumer satisfaction with mobile websites has declined, suggesting that as mobile adoption becomes more pervasive, expectations are outpacing capabilties. It's no longer sufficient to [...]
The Economist – Another digital gold rush
May 2011 article in The Economist - Internet companies are booming again. Does that mean it is time to buy or to sell? With the debut of LinkedIn on the stock market yesterday (20 May), [...]
The Rear View Mirror of Search
The Rear View Mirror of Search Google generates 96% of its revenue from advertising.(1) Google Adwords is the primary driver of this revenue leveraging the company’s most important asset – Google Search. Over the last [...]
McKinsey – How new Internet standards will finally deliver a mobile revolution
April 2011 article in the McKinsey Quarterly about the promise of HTML5. Remember the early days of the Internet when Microsoft stole the browser market from Netscape? For designers and IT shops, there was a [...]